E-Tactics Rolling Up Our Digital Shirtsleeves

8Jan/090

Can we go viral with social media and email?

Here are some comments from Mediapost's Email Insider Newsletter I received today in my email box - wondered what you might think:

Now, what about social networking?  I know, it's "all-the-rage," but in this area as well, we are starting to see opportunities to integrate social networks with email programs that may really enhance the already viral nature of our channel.

Can your recipients immediately post email offers to their Facebook pages?

Can they easily forward the same content to members of their Gmail and Yahoo address books?

------------------------

So I ask you just what are your experiences?