Telephony Marketing Tips from ICB Toll Free News

"If your carrier offers you an 888 number for your sales or customer service communications, call the 800 version first and see where and how it’s being used. If the 800 version is in use by a large, national or otherwise active advertiser, reject the 888 and ask for another. The cost of misdials alone can put you out of business."

"You’ve gone to a lot of trouble to advertise your toll free number. A company called Hatch USA lets you register your phone numbers (toll free and others) with them, and all a user has to do to find your web site is enter your phone number into the hatch phone interface. You are found instantly. Interesting concept. Check it out at http://hatchusa.com/index.htm.